Thursday, November 1, 2012

HERE COMES THE RISING SUN (GRAND RE-OPENING – RAW DENIM EVENT)














If you haven’t made it down to the hip denim paradise before, or simply want to indulge your love for denim, here’s some good news: Rising Sun & Co. is here to claim its stake and they recently had their public grand re-opening.

Walking down the Fair Park Ave, one can only imagine an American treasure in varying shades of indigo and definitely, they are all made in the U.S. of A. This place is called Rising Sun & Co. The place runs by the brilliant Americana-inspired designer, Mike Hodis who turns an old garage into this raw yet super classic denim showroom. “What we had before was a store in the front and a workshop in back, now it’s the workshop in front and the store in back.”



He believes intimacy with the production process always will remain essential.
Another part of the showroom is all the workrooms filled with so many Union Specials and vintage Singers that it’s hard to believe that so many still exist, let alone are in working order. Here is where he makes his jeans under the Rising Sun. He will make sure all you can get would be the good quality. Mike’s jeans are made, by hand, on a short-order basis – when something sells, they make another to replace it.

Beyond the garments, we can tell, the air is filled with his passion for the old days.

“These are from guys who wouldn’t think twice about stabbing you to prove a point. We’re very lucky to have them.” was one thing Mike said to ones of the vintage biker gang jackets hanging down in his showroom.

Beside the denim, he also offers a full line of industriously recreated period footwear, tees, shirts, and outerwear. So make sure you will never miss the chance to dig up these rare good stuffs and travel through time to the days in the early twentieth.

The new store is located at 2246 Fair Park Avenue. Drop on by or check their website; both are a must-see for any denim fan.

No comments:

Post a Comment